Last month, the Porirua City Council published the third economic development discussion document I had largely drafted for them. The three documents are strategies for global business, and the digital and services industries.
I was delighted to work with the council on this project, as I have lived in the wider city for 25 years in the seaside ‘villages’ of Plimmerton, Pukerua Bay, Whitby and now Titahi Bay – 20 minutes north of Wellington City.
I first met the council’s economic development manager, Chris Lipscombe, on my trip to Shanghai in 2010 with the Wellington mayoral delegation. It was great to sit around the table with him again, and his colleague Sakirin Sapeas, sip some Chinese tea and share their thinking and enthusiasm.
Each of the discussion documents needed to summarise international, New Zealand and Wellington regional trends in plain English for the city’s residents. They also had to be structured in an inviting way and propose half a dozen recommendations for the council to act on for the city.
The council didn’t have a lot of money to plough into these recommendations, although it is uniquely positioned to act as a catalyst for them. The work drew on my 20 years of experience in economic development and trade.
As well as assisting my local city, the project was an opportunity to discover some fascinating trends in the digital and services industries, and also in trade.
Did you know for example that ultra fast broadband applications could reduce missed school days in New Zealand by 25 million?
That the services industry accounted for 71 percent of New Zealand GDP in 2011?
And that there are 20 exporters in Porirua City with a turnover of over $10 million?
After a consultation phase, the documents will set out planned activities from next year and long-term goals.